Living the team life
Kim & Rog
“We’re a couple of West Aussies who are shaking up the narrative you’ve been sold about your relationship so you can start living the life you both really want, together.”
Scope of work
Brand Identity Design
Tone of Voice Development
Social Media Design
Kim & Rog are a couple of West Aussies who found a gap in the educational podcast space around honest and easy to understand relationship advice, so that’s exactly what they’re doing!
To build a personal brand and a podcast that inspires and educates people to live their best life as a team.
We kicked off with their brand strategy. This entailed some prompts followed by a strategy workshop where we got into the depths of who Kim & Rog are, what their vision was for the brand and how we would bring that to life in a different and fun way.
We conducted market research in both the personal brand & podcast space to see what’s out there and what isn’t, as well as the moodboarding to come to a unified creative direction for the brand.
Our team built out the brand voice and visual identity to align with the strategy. Followed by was their podcast cover design, web copy-editing, design & development and social media templates to assist them on their new venture!