BB Claws
A bespoke nail artistry experience for those inspired by the unique. Based in the Sutherland Shire, Sydney.
Scope of work
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Brand Identity Design
Mini Brand Strategy
Mini Brand Manual
Business Card Design
Social Media Templates
NPCreative were contacted by Britt from BB Claws for a brand refresh following a brand reposition.
Their mission
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To provide a personalised and fun nail experience, with unique and on-trend nail art.
our approach
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The custom nature of BB Claws meant that we were challenged to create a unique brand identity that illustrated her high-quality artistry work.
The name BB Claws encapsulated an animal, lion-like theme, which Britt carries out throughout her nail art designs. We drew on that concept to illustrate the detailed lion brand icon.
The striking serif logo typography was purposely used to emanate the timeless and professional standard of the brand.
A final brand identity suite, brand manual and supporting assets was completed.
