![BBClaws_nailartistry](https://npcreative.com.au/wp-content/uploads/2022/01/NPCreative_BrandDesign3.png)
BB Claws
A bespoke nail artistry experience for those inspired by the unique. Based in the Sutherland Shire, Sydney.
Scope of work
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Brand Identity Design
Mini Brand Strategy
Mini Brand Manual
Business Card Design
Social Media Templates
NPCreative were contacted by Britt from BB Claws for a brand refresh following a brand reposition.
Their mission
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To provide a personalised and fun nail experience, with unique and on-trend nail art.
our approach
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The custom nature of BB Claws meant that we were challenged to create a unique brand identity that illustrated her high-quality artistry work.
The name BB Claws encapsulated an animal, lion-like theme, which Britt carries out throughout her nail art designs. We drew on that concept to illustrate the detailed lion brand icon.
The striking serif logo typography was purposely used to emanate the timeless and professional standard of the brand.
A final brand identity suite, brand manual and supporting assets was completed.
![BBClaws_branding_nails BB Claws nail artistry](https://npcreative.com.au/wp-content/uploads/2022/03/BBClaws_branding_nails.jpg)
![BBClaws_brandidentity-business-cards BB Claws Brand Identity business cards by NP Creative](https://npcreative.com.au/wp-content/uploads/2022/02/BBClaws_webbanner3.jpg)
![BBClaws_branding_businesscards BB Claws Brand Identity business cards by NP Creative](https://npcreative.com.au/wp-content/uploads/2022/03/BBClaws_branding_businesscards.jpg)
![BBClaws_webbanner4 BB Claws Brand Identity business cards by NP Creative](https://npcreative.com.au/wp-content/uploads/2022/02/BBClaws_webbanner4.jpg)
![BBClaws_webbanner1 BB Claws Brand Identity by NP Creative](https://npcreative.com.au/wp-content/uploads/2022/02/BBClaws_webbanner1.jpg)
![client waitlist bb claws client waitlist](https://npcreative.com.au/wp-content/uploads/2022/03/client-waitlist.png)
![bb claws new brand! bb claws new logo design](https://npcreative.com.au/wp-content/uploads/2022/03/new-brand.png)
![bb claws opening post lockdown bb claws opening post lockdown](https://npcreative.com.au/wp-content/uploads/2022/03/opening-post-lockdown.png)
![bb claws new salon bb claws new salon](https://npcreative.com.au/wp-content/uploads/2022/03/new-salon.png)